Beautiful Ashleigh | A real Halfpenny London bride
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Beautiful Ashleigh | A real Halfpenny London bride

“I had been so worried that I may not find a dress that suited me but it’s as though my Halfpenny London dress and skirt were made just for me. I felt like me but just more beautiful and feminine.

The design is so simple and paired back at the first glance but at second glance you can see the intricacy in the craftsmanship of the hand-cut appliqué which is just gorgeous.”

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Beautiful Jess | A real Halfpenny London bride
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Beautiful Jess | A real Halfpenny London bride

"I visited a few places in London and got an idea of the styles that seemed to suit me. It was fun testing the waters and trying on heavily embellished dresses, huge princess dresses as well as some sexier ones too! But I did tend to be a little disappointed by the quality of the fabrics, which led me to the beautiful styles at Halfpenny."

I was welcomed at the boutique by Izzy who was so relaxed and genuine and I just felt comfortable immediately. I was a bit like a child in a sweet shop wanting to try everything on and did need to be held back a little! There was one particular dress I had seen on Instagram, which I was desperate to try, and it did feel so special actually wearing these beautiful gowns that I’d been wondering about since getting engaged."

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Beautiful Meredie | A real Halfpenny London bride
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Beautiful Meredie | A real Halfpenny London bride

"From the moment I walked in the store I was welcomed with open arms from the beautiful Izie. The attention to detail, friendliness and reliability was outstanding.  I was lucky enough to meet Kate herself when I picked the dress up and that just topped it all off for me.   I find Kate’s vision, love of exquisite detail and friendliness so inspiring and exactly the sort of place I wanted to have an experience in! Relaxing, easy-going, inspiring and fun!  - definitely got me excited for what was to come!"

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Gorgeous Kate | A real Halfpenny London bride
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Gorgeous Kate | A real Halfpenny London bride

"From the moment I walked into the gorgeous vintage-style Halfpenny boutique in Bloomsbury, London, I felt so excited and fell in love with so many of Kate’s dresses! I had been admiring many of Kate’s dresses online for weeks. Mum and I had such a fun day visiting bridal stores in London. Halfpenny was our last visit and the icing on the cake. Isobel was so welcoming, friendly and calming. Trying on dresses can be a nerve-wracking experience, but she really put me at ease. The whole experience from start to Finish was absolutely perfect. I felt so looked after and choosing my dress felt very special and personal. I loved the whole process and can’t praise Kate Halfpenny and her team enough."

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Beautiful Chloe | A real Halfpenny London bride
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Beautiful Chloe | A real Halfpenny London bride

"I first came to Halfpenny with my Mum and sister one evening; the shop is beautiful, just like the dresses, and the whole experience was great. On my second appointment, I was lucky enough to meet Kate, which was a fabulous way to make a decision on THE dress! I chose the Iris Classic dress with Iris Slip and narrow satin belt because it felt modern, yet vintage and romantic in style. I fell in love with the detail, the low back, the drop waist, the satin buttons…

I felt completely myself in it. The dress seemed to echo my personality. This was also the only dress that my Mum and sister, who came with me to most of my bridal appointments, got emotional about seeing me in (but, importantly, I didn’t know this until afterwards, so it truly was meant to be!)"

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Gorgeous Natasha | A real Halfpenny London bride
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Gorgeous Natasha | A real Halfpenny London bride

"As soon as I walked in [to the boutique] I realised I loved Kate’s style and this made the experience pretty different from all the other places I had gone which carried multiple lines – as I liked pretty much everything in the Halfpenny store!! I also loved that Kate herself was sometimes there in the store so I got to meet her personally which was a super exciting and special touch!! The whole experience was FAB from start to finish – thank you so much!"

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Stunning Stephanie | A real Halfpenny London bride
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Stunning Stephanie | A real Halfpenny London bride

"Halfpenny was the only place I came to! I was certain it was where I wanted to get my dress from.  I had my first fitting with Kate and it was lovely because she told me the details of the dresses. I told her the style I was after and she helped pull some options. I didn’t feel rushed or that I was just another person being shipped through, I felt like it mattered.

I loved the Josephine dress when I tried it on because of the lace sleeves (something I was after) and the vintage feel to the dress. I didn’t want anything too full in the skirt because we got married in Santorini and I was aware of having to travel with it - plus that isn’t really my style. My Mum and bridesmaids were with me and I could see on their faces it was the right one!  When I put it on on my wedding day I knew it was right because I couldn’t imagine wearing any another design."

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Gorgeous Natalie | A real Halfpenny London bride
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Gorgeous Natalie | A real Halfpenny London bride

"Halfpenny was the first store I visited whilst dress shopping. After shopping around at a few other stores I came back to Halfpenny and found my dress. I loved the store and the beautiful location in Woburn walk. I loved the décor of the shop with all the beautiful details including the music playing.  The team were very welcoming and made the experience very memorable. I had a couple of alterations appointments and it was clear that it was as important for the team and well as myself to get the dress just right.

I originally tried the Lydia dress in blush as I was convinced I didn’t want white but it’s funny how your ideas change!  You just know when you put it on when it’s the one! I think my mum and I both shed a tear or two at that moment." 

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Gorgeous Thea | A real Halfpenny London bride
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Gorgeous Thea | A real Halfpenny London bride

“A mutual friend introduced me to Kate as he knew she would be the perfect choice. He was right – the minute I walked into her beautiful showroom in Bloomsbury and met her I knew she would create the most incredible dress. Her designs have that perfect blend of vintage style, femininity and glamour, and she has an innate feel for what you want and what will look good on you. I also loved how all of her pieces are made by hand in her studio underneath the showroom; she has the most wonderful team working for her and it is very special being able to meet the people who are actually putting your dress together. I’ve since worked with her on two of her shoots, and it was such a treat being able to wear all of her dresses!

Kate designed a bespoke dress for me based on some rough ideas I had about how it should feel on and how it should move. I knew I wanted there to be movement in the skirt so that it would be good for dancing, and nothing too restrictive so I felt free and comfortable throughout the day. She designed a slip dress with a very full skirt in a pale champagne silk, with two layers of tulle added from the waist down.  She then made a wonderfully sparkly hand-beaded lace top in gold with elbow length sleeves and an open back, which could be worn on top. I loved how this gave the dress two different looks: super glam and more simple. It moved beautifully, and the full skirt was so much fun to dance and twirl in!”

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